Case 10 - Reed Publishing Prospectuses

Prospectus for: The letters and journals of Samuel Marsden, 1765-1838 (1932)

Prospectus for: The letters and journals of Samuel Marsden, 1765-1838 (1932)

From his earliest days as a supplier of religious texts, A.H. Reed’s accustomed method of promotion was by mail order. Although the book trade obviously took on great importance once he expanded into secular publishing, his faith in promotion by mail never waned. Prospectuses and circulars were mailed out in their thousands to libraries, schools, students, scholars, the clergy, and people on the firm’s extensive mailing list.

Prospectus for: The letters and journals of Samuel Marsden, 1765-1838 (1932)

Prospectus for: The letters and journals of Samuel Marsden, 1765-1838 (1932)
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Prospectus for: First New Zealand Christmases (1933).

Prospectus for: First New Zealand Christmases (1933).

Prospectus for: First New Zealand Christmases (1933).

Prospectus for: First New Zealand Christmases (1933).
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Prospectus for: The Isabel Reed Bible story book (1944).

Prospectus for: The Isabel Reed Bible story book (1944).

Prospectus for: The Isabel Reed Bible story book (1944).

Prospectus for: The Isabel Reed Bible story book (1944).
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Prospectus for: The story of New Zealand (1945)

Prospectus for: The story of New Zealand (1945)

Prospectus for: The story of New Zealand (1945)

Prospectus for: The story of New Zealand (1945)
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Prospectus for: The story of the Kauri (1953).

Prospectus for: The story of the Kauri (1953).

Prospectus for: The story of the Kauri (1953).

Prospectus for: The story of the Kauri (1953).
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Prospectus for: From North Cape to Bluff (1961).

Prospectus for: From North Cape to Bluff (1961).

Prospectus for: From North Cape to Bluff (1961).

Prospectus for: From North Cape to Bluff (1961).
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Prospectus for: A.H. Reed: an autobiography (1967).

Prospectus for: A.H. Reed: an autobiography (1967).

Prospectus for: A.H. Reed: an autobiography (1967).

Prospectus for: A.H. Reed: an autobiography (1967).
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